UCLA Lifestyle announces collaboration with Market dropping exclusively with Highsnobiety sports flagship
LOS ANGELES, MAY 12, 2022 - UCLA Lifestyle, the trademark licensing program at UCLA and an enterprise of Associated Students UCLA, has, since 1973, amplified the university’s worldwide recognition optimism and undeniable appeal by extending the brand into fashion and lifestyle collections that celebrate its top academic reputation, rich sporting legacy and authentic California heritage.
“UCLA’s sporting legacy, and the palpable energy throughout the campus and its community provide an endless source of inspiration for fashion and lifestyle collections and collaborations,” said Cynthia Holmes, director of UCLA Trademarks and Licensing. “Exploring this with the creative teams at Market and Highsnobiety is an extraordinary opportunity, and we are honored that UCLA was selected to participate in the Highsnobiety Sports LA flagship.”